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oct 2024 - till now
Maître - Founder - Art Director
Together with the owner’s son and a wonderful young woman, I started this ambitious project between Altamura and Matera – by far, the most demanding challenge I’ve ever faced.
I was in charge of everything: from ordering supplies to managing payments, from planning every detail of the events – each one completely different from the next – to overseeing their execution. Weddings, corporate dinners, birthdays, festivals, intimate gatherings: each occasion required a wide range of skills, never too vertical but always deep enough to make things work.
It was exhausting, but incredibly exciting – a daily balance between creative thinking and practical action, where no two days ever looked the same.
feb 2024 - till sept 2024
Operations Coordinator - Branch Support Assistant - Multi-role Team Member - Commercial and Logistics Assistant
A global leader in truck components was looking for a versatile profile to launch its new branch based in New York – and I took on the challenge.
I covered a wide range of roles: from purchasing and HR to sales, graphic design, logistics, process optimization, and even booth setup and takedown at international trade shows. The pace was relentless, but the dynamism of this experience gave an unprecedented boost to my growth.


sept 2021 - gen 2024
Founder - Art Director - Copywriter - Brand Strategist
Concept Desinger - Social Media Manager
Together with my two best friends, or rather, two brothers, we founded Souprice Studio in our hometown of Altamura.
Our vision was to contribute to the local communication scene with the power of surprise, designing brand identities and rebranding, curating social media channels, and providing artistic direction for music festivals and photo shoots. My role within the company is still to conceive the brand, develop strategies, choose the right wording for projects, listen to customers, and streamline processes.
EARTHBEAT
FESTIVAL
2011 - 2022
Art Director - Light Designer - Stage Manager
Something enchanting happens in Altamura and its surroundings during the summer months.
Earthbeat offers its unique music experience in local spaces such as historic farms and farmhouses, bringing together local activities and associations to enhance what habit has blinded. In the seven editions of Earthbeat, I played the role of artistic director, coordinating the show and managing activities in different areas. I collaborated with the technical team to design the lighting, hosted the main artists throughout their stay, and provided support during their shows.


TANA
MATTA
feb 2022 - jun 2024
Art Director - Copywriter - Brand Strategist - Concept Desinger
Social Media Manager
Located in the historic center of Altamura, this restaurant with a peculiar American bar is also a social gathering spot, well-known in the area.
Its retro interiors and eccentric wallpaper immediately give the impression of a unique establishment, distinct from the usual, where tradition blends with originality and unpredictability. The restaurant is full of captivating stories waiting to be told. Our mission at Souprice Studio was to visually convey this concept through various channels, including social media, printed materials such as drink lists and food menus, and accessory projects such as coasters and matches. This project has involved us in various aspects of communication, ranging from artistic direction for photo shoots to customer relationship management and marketing.
ELEPHANT
PARK
summer 2022
Stage Manager - Art Director Assistant
In Ginosa Marina, Taranto, a new and impressive park of entertainment shows is available for the hot summer season.
Among towering palm trees and numerous dance floors, the park hosts events featuring major national and international music artists. As an assistant, my role as Stage Manager was to organize every aspect of reception and logistics, including booking hotel facilities, organizing meals, managing dressing rooms, and overseeing the internship. I also provided assistance to the Art Director during the planning phase of commercial catering activities.


1950
AMERICAN
DINER
sept 2011 - sept 2019
Store Manager - Human resources - Starter - Social Media Manager - Sales Manager
If you want to go back to the old days, you have to recreate them
In Tuscany, a carousel has landed where music, food, and entertainment create a unique "Rolling Taste" experience inspired by the 1950s American diners. This successful chain brings back the nostalgia of the past at full speed. It has been a work experience but, more importantly, a life experience for me. Over the past 8 years, while pursuing my academic studies, I have played various roles in close contact with the owners, including room manager, HR manager, training manager, new store starter, social media manager, sales manager, and event manager.

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